Tag Archive for small business

Thinking Creatively

Thinking Creatively: Your Key to Success

The promotional products industry requires a specific type of creative. You are expected to persuade businesses to purchase promotional products from your business, while thousands of other businesses are doing the exact same thing. You are also faced with the challenge of convincing businesses that they need promotional products. Jeeze! Immediately upon entering the market, you are faced with 2 relatively large hurdles. How do…

Price (1)

The Promo Industry: Price vs. Value

In an increasingly competitive industry, how do you set yourself above the crowd? How can you compete with a business that is offering sub-market prices for the same products that you are selling? At first glance, it may seem that you are out of the race to be the highest selling distributor or supplier. But, we have some good news!…

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