Tag Archive for LinkedIn

google-penguin-update

Google Penguin 3.0 Update: A Brief Overview

If you’re a news junkie, like myself, you spend hours and hours sifting through online tech, business, entertainment, and political articles. Online tech curators such as TechCrunch, Search Engine Land, Wired, and more, seem to constantly report on Google search engine updates. This is both great and awful. The excessive updates exemplify Google’s attempt to say ‘thank you’ to their users, by providing…

The Golden Rule of Content Marketing (Part 2)

The Golden Rule of Content Marketing (Part 2)

As was stated in The Golden Rule of Content Marketing (Part 1), your digital marketing strategy should be dissected as follows: 70% of your content should be informative and educational content curated from industry thought leaders, 20% of your content should ‘ask for the sale,’ and 10% of your content should exemplify your personal flair. This blog post is dedicated…

Google's Pigeon Update

Google’s Pigeon Update- In Layman’s Terms (Including a Keyword Reference Guide)

Though I generally avoid blogging about ‘techie’ topics, the Google ‘Pigeon’ local search algorithm update is a crucial update for small, local businesses. There is nothing worse than trying to read an over-complicated article about a key factor in your business functionality. If you’re anything like me, this causes more internal frustration than educational productivity. To make the ‘Pigeon’ update…

The 50 BEST Small Business Marketing Tools

  As per my blog post yesterday, I promised a curated list of 50 marketing tools for small business owners, and I am going to provide just that. Bookmark all of these marketing blogs, or bookmark by category. Whichever you prefer, these tools will come in handy for your small business! I have broken these marketing tools into the following…

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