Monthly Archives: January 2014

SOSTAC Planning Model

Enhancing Your Off-Site SEO Part 1: Social Media

Last week, I had the opportunity to host a webinar about off-site SEO by use of social media. It was an awesome experience for me, because I was coerced to brush up my social media marketing techniques, while creating my visual aid. For those of you who were unable to listen-in to the webinar, or were completely unaware of the…

A brilliant game of soda flip-cup!

Promotional Products Are the Game!

Yesterday afternoon, a few of us recalled a brilliant old-school rap song and proceeded to sing the lyrics (and hum when the words escaped our consciousness). Long story short, this lead to a fantastic session of brainstorming, during which we spat raps with our company features. It was a good time. That being said, I may have taken the mid-day…


Content Curation: A Step by Step Process

There are so many facets for information these days: people tweet in the elevator, update their status as they drive to work (I do not recommend this… Dangerous!), and write blogs on their iPads while waiting for dinner to finish cooking. Portable technology has not only augmented the convenience of browsing the Internet, but it has caused a surplus in…


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